Writing of the Declaration of Independence

Coattail Effect


The term coattail effect refers to trickledown support that the other candidates on a ticket receive due to the support that a more popular candidate on that same ticket receives. It is typically a candidate running for a higher office increasing the support for a candidate running for a lower office.


The term coattail effect is also used, although less frequently, in reference to someone in politics who benefits from having worked for or with another more powerful and influential political figure.




Governor Bob McDonnell was so popular in Virginia that any Republican running for office that year could easily ride his coattails.

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